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Episode 20  |  26:47 min

What VCs Look for in Product Led Companies

Episode 20  |  26:47 min  |  08.08.2018

What VCs Look for in Product Led Companies

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This is a podcast episode titled, What VCs Look for in Product Led Companies. The summary for this episode is: <p>What the heck is product led growth? We sit down with OpenView Founder & Managing Partner Scott Maxwell to find out. In this first episode of BUILD Season 3, we define product led growth and find out what makes a PLG company unique. Scott also discusses the metrics investors look for in product led growth companies and the future of this go-to-market approach.</p>

What the heck is product led growth? We sit down with OpenView Founder & Managing Partner Scott Maxwell to find out. In this first episode of BUILD Season 3, we define product led growth and find out what makes a PLG company unique. Scott also discusses the metrics investors look for in product led growth companies and the future of this go-to-market approach.

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