How MongoDB Scaled Their Open Source Product with a Bottoms Up and Top Down Sales Motion

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This is a podcast episode titled, How MongoDB Scaled Their Open Source Product with a Bottoms Up and Top Down Sales Motion. The summary for this episode is: In today’s episode hear from Sahir Azam, Chief Product Officer at MongoDB. As Chief Product Officer, Sahir is responsible for product management, growth marketing/operations, and go-to-market strategy across the MongoDB portfolio. During his time there he’s grown the cloud business from zero to over $150 million annually. In this episode Sahir shares how you go from individual adoption to org-wide adoption, MongoDB’s philosophy for monetizing open source software, and how they scaled their open source product using both bottoms up and top down sales motions. All of that and more on this episode of BUILD.
Open Source vs. Self-Serve
03:35 MIN
Selling Both Bottom Up & Top Down
00:50 MIN
How to Scale Both Bottom Up & Top Down
02:15 MIN
How MongoDB Measures & Utilizes Product Analytics
01:21 MIN
The Key to Org Structure and Self-Serve Success
00:14 MIN

DESCRIPTION

In today’s episode hear from Sahir Azam, Chief Product Officer at MongoDB. As Chief Product Officer, Sahir is responsible for product management, growth marketing/operations, and go-to-market strategy across the MongoDB portfolio. During his time there he’s grown the cloud business from zero to over $150 million annually. In this episode Sahir shares how you go from individual adoption to org-wide adoption, what MongoDB’s philosophy for monetizing open source software is, and how they scaled their open source product by using both bottoms up and top down sales motions. All of that and more on this episode of BUILD.