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Episode 57  |  23:50 min

Lola’s Mike Volpe on Pricing to Win in Competitive Markets

Episode 57  |  23:50 min  |  05.08.2019

Lola’s Mike Volpe on Pricing to Win in Competitive Markets

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This is a podcast episode titled, Lola’s Mike Volpe on Pricing to Win in Competitive Markets. The summary for this episode is: <p>Mike Volpe is no stranger to competitive markets. He was part of HubSpot's founding team, then moved into the world of cybersecurity with Cybereason and is now CEO of Lola.com, a travel management tool. In this episode, he explains the relationship between pricing and brand, his perception of freemium and the importance of looking closely at your happiest customers for growth opportunities.</p>

Mike Volpe is no stranger to competitive markets. He was part of HubSpot's founding team, then moved into the world of cybersecurity with Cybereason and is now CEO of Lola.com, a travel management tool. In this episode, he explains the relationship between pricing and brand, his perception of freemium and the importance of looking closely at your happiest customers for growth opportunities.

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