SingleGrain’s Eric Siu on Growth Hacking in the Era of Product Led SaaS

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This is a podcast episode titled, SingleGrain’s Eric Siu on Growth Hacking in the Era of Product Led SaaS. The summary for this episode is: <p>SingleGrain's CEO, Eric Siu, is no stranger to the term "growth hacking." His performance marketing agency has helped scale high growth companies like UBER and Amazon. In this episode of BUILD find out how a product first mentality impacts growth marketing and how to increase brand awareness while staying cost efficient.</p> <p>For even more content, be sure to subscribe to our newsletter at openviewpartners.com/newsletter.</p>

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SingleGrain's CEO, Eric Siu, is no stranger to the term "growth hacking." His performance marketing agency has helped scale high growth companies like UBER and Amazon. In this episode of BUILD find out how a product first mentality impacts growth marketing and how to increase brand awareness while staying cost efficient.

For even more content, be sure to subscribe to our newsletter at openviewpartners.com/newsletter.