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Episode 25  |  30:34 min

Andrea Swaney (Cyral): Go-to-Market Leadership from Start to Scale

Episode Thumbnail
Episode 25  |  30:34 min  |  03.24.2021

Andrea Swaney (Cyral): Go-to-Market Leadership from Start to Scale

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This is a podcast episode titled, Andrea Swaney (Cyral): Go-to-Market Leadership from Start to Scale. The summary for this episode is: <p><span style="color: rgb(0, 0, 0); background-color: transparent;">Take it from Andrea: go-to-market strategies are not one size fits all. But, no matter where you are in your go-to-market strategy, learning how to prioritize your time is always one of the biggest challenges. Find out how she decides which ones Cyral should focus on and which to leave behind. Plus, learn the nuances of selling to a security audience and how to position your product and messaging to really build trust.&nbsp;</span></p><p><br></p><p><br></p>
Takeaway 1 | 03:10 MIN
How to find the type of work that excites you
Takeaway 2 | 03:39 MIN
Go-to-market strategies in the security world
Takeaway 3 | 02:50 MIN
How to prioritize different go-to-market strategies
Takeaway 4 | 01:11 MIN
Making your first key hire in sales or go-to-market roles
Takeaway 5 | 01:59 MIN
The unexpected and challenging lessons learned as a go-to-market leader
Takeaway 6 | 02:02 MIN
How Cyral controls, monitors, and protects data
Takeaway 7 | 02:26 MIN
Major shifts in the data security landscape
Takeaway 8 | 02:11 MIN
Finding alignment between security teams and developers
Takeaway 9 | 02:31 MIN
What a best-in-class data security strategy looks like in 2021
Takeaway 10 | 00:04 MIN
Andrea's most important quality in a leader
Takeaway 11 | 00:12 MIN
Andrea's advice for women beginning their careers